Kelvin Smith Library celebrates scholarship at Case Western Reserve University by recognizing faculty authors in the Case School of Engineering, College of Arts and Sciences, and the Weatherhead School of Management who have written or edited books.
This book emphasizes how the future manager can use strategic management of innovation and technology to enhance firm performance. This book covers the evolution of technology, meeting consumer needs, capturing values generated from investments, development of technology strategy, and implementation of the strategy. This book is designed to teach professionals in business, engineering, and science how to use the strategic management of innovation to enhance firm performance.
Entrepreneurship texts may, understandably, be viewed with some suspicion, as being nothing more than common sense dressed-up, and nothing unique or innovative. But Baron and Shane have attempted something new. Recognizing that students' motivations for taking the course, and their backgrounds, are likely to be mixed in character, they have conceived a text that is flexible for instructors and accessible to students. Baron and Shane focus on the entrepreneurial process as it moves through several distinct phases: (1) generating ideas and recognizing opportunities, (2) assembling resources, (3) launching the new venture, (4) building success, and (5) harvesting the rewards. At each stage, they analyze these processes along three dimensions, examining individual, group, and societal contexts. Accessible and rich in examples, Baron and Shane gain the upper hand by fusing concepts, theory, and research with the supporting pedagogy and active learning strategies needed to be compelling in the classroom.
In this unique and timely volume, Scott Shane systematically explains the formation of university spinoff companies and their role in the commercialization of university technology and wealth creation in the United States and elsewhere. The importance of
The first complete framework for successful high-tech entrepreneurship Most efforts at starting a new business fail. But yours can succeed if you find the right market and understand the key success factors. This book shows how. Drawing on compelling new research, Dr. Scott Shane reveals the drivers behind the world's successful knowledge-intensive startups, and helps you align the same drivers behind yours. tech-based businesses, and refine your concept for even greater potential. Learn how to predict demand for products that don't exist yet... measure adoption and diffusion patterns... protect intellectual property... create high barriers to entry... exploit competitors' weaknesses... manage risk in high-risk ventures... and much more. it*Clear, engaging, practical coverage of the challenges unique to high tech startups*Proven solutions for managing risk, innovation, and intellectual property*Based on new research on high-tech success factors by one of the world's top experts*For every potential entrepreneur, investor, and team member -- from biotech to manufacturing, telecom to robotics*Simply put, Finding Fertile Ground gives you the tools you need to beat the odds, win... and win big.
Franchising can offer businesses a powerful new source of growth and improved financial performance. This book focuses on the strategic issues and challenges faced by franchisers. It presents principles for various facets of franchising success: designing the system, recruiting, selecting, managing; establishing territories and pricing; and more.
There are far more entrepreneurs than most people realize. But the failure rate of new businesses is disappointingly high, and the economic impact of most of them disappointingly low, suggesting that enthusiastic would-be entrepreneurs and their investors all too often operate under a false set of assumptions. This book shows that the reality of entrepreneurship is decidedly different from the myths that have come to surround it. Scott Shane, a leading expert in entrepreneurial activity in the United States and other countries, draws on the data from extensive research to provide accurate, useful information about who becomes an entrepreneur and why, how businesses are started, which factors lead to success, and which predict a likely failure. The Illusions of Entrepreneurship is an essential resource for everyone who has dreamed of starting a new business, for investors in start-ups, for policy makers attempting to facilitate the formation and survival of new businesses, and for researchers interested in the economic impact of entrepreneurial activity. Scott Shane offers research-based answers to these questions and many others: · Why do people start businesses? · What industries are popular for start-ups? · How many jobs do new businesses create? · How do entrepreneurs finance their start-ups? · What makes some locations and some countries more entrepreneurial than others? · What are the characteristics of the typical entrepreneur? · How well does the typical start-up perform? · What strategies contribute to the survival and profitability of new businesses over time?
In the first exhaustive treatment of the field in 20 years, Scott Shane extends the analysis of entrepreneurship by offering an overarching conceptual framework that explains the different parts of the entrepreneurial process Ð the opportunities, the peop
Recent changes in the world economy have made the pursuit of entrepreneurial opportunity increasingly important to wealth creation. Moreover, as business schools worldwide have embraced the study of entrepreneurship, a conceptual framework for the field i
Despite a wealth of efforts that examine separately the role entrepreneurs and universities play in economic development, no systematic effort has been made to examine the role universities play in promoting economic development through entrepreneurship.
It's no secret that your genes have a subtle, but powerful impact on your job and career. But did you know that your DNA accounts for one third of the difference between you and your co-workers in many aspects of work life, from job satisfaction to income level? That's the revelation of this fascinating book--one that will change the way you think It's no secret that your genes have a subtle, but powerful impact on your job and career. But did you know that your DNA accounts for one third of the difference between you and your co-workers in many aspects of work life, from job satisfaction to income level? That's the revelation of this fascinating book-one that will change the way you think about the role of genetics in the workplace. Despite extensive evidence highlighting the influence of genetics in the business world, this critical connection has been glossed over by corporate leaders and management gurus. Now, for the first time, author Scott Shane explains why genes matter, and how an understanding of their relationship to behavior is of vital importance to employers, employees, and policy makers. This eye-opening resource begins with an incisive look at the basic function of genes and their effects on organizational behavior, providing a real-world analysis of how genes influence numerous aspects of our professional lives, from the jobs we choose, to how effectively we make decisions and manage people. Born Entrepreneurs, Born Leaders also delves into role that genetics plays in creativity and innovation, and focuses on how genes affect our tendency to start companies. Armed with these insights, you'll not only learn how to leverage your innate skills and personality, but you'll discover how to succeed by acting in ways contrary to your "nature." Packed with scientifically grounded insights, this phenomenal book also examines the potential use of genetic information in creating job assignments and designing incentive and training plans. Ultimately, Born Entrepreneurs, Born Leaders shows how a heightened awareness of your own-and your colleagues'-genetic predispositions can make you a better employee or employer.
This book outlines and illustrates strategies that you must employ to protect your intellectual property. There are legal means available to you, and this book defines these means and explains them in plain language. If you want to protect your innovative product and service from your competition this book shows you how. If you are working on (or already have) an innovative product or service, protecting it from your competition is critical to your success. Intellectual property has an immense and ever-increasing value and assists in capturing and keeping market share. This book provides you with the steps and actions you need to take to generate competitive advantage and profit for your company. A wealth of recent and historical examples of intellectual property legal cases illustrates the reasons why you must manage these assets. Why did Apple settle with Cisco over the trademarked iPhone? How has KFC and Coca-Cola kept their recipes secret for all these years even if patents eventually run out? How did a technology patent give Qualcomm the ability to seriously compete with giants like Motorola? There are legal means including patents, trade secrets, copyright and trademarks available to you. This book defines all of these means and explains them in plain language. Every company large and small should have a copy of this book. Whether the value of your intellectual property assets are on par with Microsoft ($60 billion) or you are just starting your business, the management of your intellectual property can be the difference between success and failure. The author has published over 60 articles and 10 books on entrepreneurship and innovation management and is the editor of the R&D, Innovation, and Entrepreneurship division of Management Science. Key Features Defines and illustrates the legal means to protect intellectual property including patents, trade secrets, copyright, and trademarks. Provides recent and historical legal case examples of companies large and small caught in intellectual property battles. Content ensures readers will be able to manage their intellectual property assets and benefit their company. Steps and actions detailed within are equally valuable to businesses large and small."
The stereotype of the "angel investor" is a retired wealthy entrepreneur who sees potential, asks tough questions, takes a large stake, and in a few years makes a massive return in an IPO. This outsider fills the gap between the venture capitalist and the professional investor, swooping inwith cash and expertise to bring dreams to fruition. Unfortunately, Shane observes, this figure bears no relationship to reality. In Fool's Gold, he draws on hard data from the Federal Reserve and other sources to paint the first reliable group portrait of the lionized angel investors. Surprisingly, he finds that they are fewer, contribute less, andinvolve themselves in fewer start-ups than the conventional wisdom suggests. Most angels typically still have their day jobs, make investments of $10,000 or less, and take little or no role in assisting entrepreneurs build their companies. Few of the companies they put money into arrive at IPOs, letalone massive returns. But angels can play a critical role, he writes, if the fantasy is abandoned by all concerned. Drawing on his rich store of data, Shane offers recommendations to entrepreneurs and angels alike for the most productive use of angel investing, and suggests how policymakers canencourage it. Particularly promising are angel groups, which pool knowledge and money for wiser and more productive investments. In groups, angels can rely on each other's expertise, share the labor of performing due diligence, and generally insure that their money is being placed--and used--wisely.Fostering the formation of such groups may be the single most important thing that government can do to boost angel investing. Massively researched and briskly written, Fools' Gold offers the first real resource on this misunderstood aspect of our entrepreneurial system.
This timely handbook represents the latest thinking in the field of technology and innovation management, with an up-to-date overview of the key developments in the field. The editor provides with a critical, introductory essay that establishes the theoretical framework for studying technology and innovation management The book will include 15-20 original essays by leading authors chosen for their key contribution to the field These chapters chart the important debates and theoretical issues under 3 or 4 thematic headings The handbook concludes with an essay by the Editor highlighting the emergent issues for research The book is targeted as a handbook for academics as well as a text for graduate courses in technology and innovation management
Current, comprehensive, and cutting edge, ENTREPRENEURSHIP: A PROCESS PERSPECTIVE equips potential entrepreneurs with the tools and insight for success. With solid theory and relevant examples, this thorough resource covers the entire process of building a business. Seasoned instructors and entrepreneurial authorities, Professors Baron and Shane deliver a practical, applied process approach with a multidisciplinary perspective, drawing on knowledge from the studies of economics, psychology, and other areas. The book begins with recognizing opportunity and building a team, and then moves through assembling finances, the business plan, legal issues, marketing, growth, and exit strategies. Rather than getting bogged down in excessive discussions of theory, Baron and Shane use real-world examples to illustrate how students can apply chapter concepts to their own business ventures. Thoroughly updated and revised based on student and professor feedback, the second edition adds a chapter on legal issues specific to entrepreneurs--including intellectual property considerations--and an appendix on key accounting principles entrepreneurs should know. A new chapter on growth strategies for new ventures is coupled with a chapter on managing new ventures for growth. In addition, new boxed features shed light on common myths and misperceptions about entrepreneurship. The book is also packed with hands-on applications--including a case written specifically for each chapter--giving students experience putting text concepts into real-world action.